SIDN BrandGuard

Our warnings help you avoid reputation damage and high costs

SIDN BrandGuard is an online monitoring service with a personal dashboard that immediately alerts you when a domain name is registered that resembles your trademark. This rapid alert allows you to take immediate action. This prevents your brand from being abused for phishing, mail fraud, CEO fraud or identity fraud. By fighting fraud immediately, you prevent reputation damage and high costs caused by abuse. Moreover, SIDN Brand Monitoring helps manage your online brand. The tool provides an overview of all your own registered domain names and shows which partners are using your brand. Want to know more about SIDN Brand Watch?

Request a demo

Key features of SIDN Brandguard

  • 24/7 notification of domain name registrations containing your organisation's name or your brand name, inclusive typo's

  • ALerts even before it is live on the internet

  • Domain name monitoring on all extensions: .nl, .com, .eu etc.

  • Insight into use/abuse of your logo on all websites

  • Legal follow-up via experienced specialists

  • A personal dashboard

  • Automatic risk assessment, e.g. phishing

  • Alerts via your e-mail

SIDN Brandguard dashboard

Request an online demo for SIDN BrandGuard

We will contact you by phone as soon as possible. We will then schedule an appointment together for an online demo of SIDN BrandGuard. In preparation for this demo, we will make a scan of your organisation's name. This will give you insight during the demo (one hour) into:

  • Which domain names all contain your organisation's name, including all typo's

  • The intuitive SIDN BrandGuard dashboard

  • How logo detection works

  • Tracking unwanted domain names

Peter Rotgans

Peter Rotgans

Specialist online brand monitoring

Please contact me if you have any questions.

This form needs javascript to work. Please enable javascript to continue.

Fields with * are required.

The form is being send. Please wait.

Why use SIDN BrandGuard?

SIDN BrandGuard is a monitoring service that flags up typosquats and brand name abuse on the internet and gives you the option of taking immediate legal action. Typosquatting is a form of abuse that takes advantage of the fact that people often make slips when typing internet addresses. It can undermine public confidence in your brand and often signals the start of a targeted phishing attack, where crooks use a malicious website to trick people into giving sensitive data.

Another form of abuse is CEO fraud, where scammers trick someone within an organisation by sending e-mails pretending to be one of the organisation's executives. They might con someone in the accounts department into making an urgent payment to an account abroad, for example. Victims often lose large sums of money.

Product owner Pim Pastoors behind a desk at the SIDN office

How does SIDN BrandGuard works?

Icon SIDN Brandguard

From detection to action

SIDN BrandGuard alerts you to lookalike .nl domain names before they are even active on the internet. Notifications about registrations under other top-level domains, including .com and .org, are sent within 24 hours. Logos within .nl receive monthly. With SIDN BrandGuard you get your own dashboard, where you can manage incoming alerts. A workflow manager and profiler tool help you deal with notifications quickly and efficiently. The profiler automatically classifies lookalike registrations as phishing, advertising or normal websites. You can also use the tool to get expert legal assistance and keep tabs on the progress of open cases. There's also a simpler version of the service, where you get alerts by e-mail.

Request a demo

Highlighted features of SIDN BrandGuard

Logo detection

Brand abuse increasingly involves the use of visual elements, such as logos. As well as monitoring domain name registrations, SIDN BrandGuard can therefore scan for .nl domains that make use of your logo. So that you have an up-to-date overview of all the .nl websites where your logo appears.

Read more about logo detection

As a user of SIDN BrandGuard, you can make use of an additional module that enables you to immediately initiate legal action against suspicious domain names flagged up by SIDN BrandGuard. The module gives access to the services of ICTRecht, a law firm specialising in internet abuse and trademark infringement. The general terms and conditions of ICTRecht apply to the legal follow-up.

Read more about our legal follow-up

Satisfied users

More than three hundred brands use SIDN BrandGuard. Our client portfolio features organisations in the public sector, financial services and telecoms, including the national government and Ziggo.

Who is SIDN BrandGuard designed for?

SIDN BrandGuard has great potential for:

  • anyone with a strong brand: companies, organisations and government bodies.

  • anyone who runs a webshop or portal that processes valuable (personal) data.

Because SIDN BrandGuard helps you protect your brand and your on-line reputation. The service is often used by specialists in the following fields:

  • (Cyber)security

  • Legal, Compliance, Trademark law

  • Marketing, Communication

  • Branding

Request a demo

Who is SIDN?

Who is SIDN? SIDN is a non-profit organisation that runs the .nl internet domain. Every time you type in a .nl domain name, we point you to the website you want. Our role running .nl means that we operate at the heart of the Dutch internet. And we're proud to say that .nl is one of the most secure internet domains in the world. As well as running .nl, we've been delivering cybersecurity services, such as brand monitoring, for more than 10 years. Those services are now available to SMEs as well.

  • More than 6,000,000

    .nl domain names are managed by us.

  • Over 8,000

    'abused' domain names are taken down every year. Thanks to good monitoring, we 'catch' more and more of them.

  • An 8

    is the appreciation of our customers.

Why is online security so important for a university?

TU Delft's Information Manager Robin Barbier talks about the added value of domain registration monitoring for the university.

Has your brand name been used in a scam?

Check out our advice

Even if you've taken all the sensible precautions, there's always a danger that cybercriminals will use your company's brand name in a scam. The possibility of (spear-)phishing, fake webshops, CEO fraud and other abuses can't be totally excluded. So what should you do if the worst does happen? A swift response is vital. We've developed a four-point guide to your options in various scenarios. It's important to note that there are differences between .nl and the gTLDs, such as .com, .info, .net and .org.